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How Can a New Mortgage Broker Run a Successful Discovery Call?
Learn how to run a successful discovery call as a new mortgage broker. Expert advice from a mortgage broker coach on growing your career as a mortgage broker and mastering client communication. ...more
Ash Borland blog
October 17, 2025•8 min read
How Can Mortgage Brokers Batch Record Videos to Create Consistent Leads and Content?
Learn how mortgage brokers can batch record videos efficiently to attract leads, stay consistent, and grow their brand with a clear video marketing system. ...more
Ash Borland blog
October 07, 2025•8 min read
How Can Mortgage Brokers Present Insurance Premiums Without Scaring Clients?
Learn how mortgage brokers can present insurance premiums confidently using price anchoring, percentages, and psychology to increase protection sales. ...more
Ash Borland blog
October 07, 2025•8 min read
What Are the Biggest Mistakes Mortgage Brokers Make in Submission Calls?
Learn the biggest mistakes mortgage brokers make in submission calls and discover how to improve protection sales, conversions, and client trust. ...more
Ash Borland blog
October 07, 2025•8 min read
How Can Mortgage Brokers Stop Clients From Shopping Around at Remortgage Time?
Learn how UK mortgage brokers can build client loyalty, improve retention, and stop clients from shopping around at remortgage time with proven systems. ...more
Ash Borland blog
October 07, 2025•8 min read
Why Is the First Client Call the Most Important Part of the Mortgage Sales Process for Brokers?
Master the first client call as a mortgage broker. Build trust, anchor your value, and shape a smoother sales process from the start. ...more
Ash Borland blog
September 25, 2025•6 min read
How Should Mortgage Brokers Handle the “Cheaper Rate Online” Objection?
Learn how mortgage brokers can handle cheaper rate objections, build client trust, and focus on outcomes instead of online mortgage comparisons. ...more
Ash Borland blog
September 24, 2025•7 min read
What Is the Best Way to Explain Income Protection to Clients?
Learn how mortgage brokers can explain income protection clearly, focusing on paydays, lifestyle, affordability, and financial resilience. ...more
Ash Borland blog
September 23, 2025•6 min read
How Can Mortgage Brokers Turn YouTube Videos Into SEO-Friendly Blogs?
Turn YouTube videos into SEO blogs. Mortgage brokers can rank on Google, double reach, and generate more leads without extra content. ...more
Ash Borland blog
September 22, 2025•6 min read
How Long Does It Really Take to Become a Successful Mortgage Broker After CeMAP?
Discover the real mortgage broker career timeline after CeMAP. Learn when income starts, how to gain CAS, and how long it takes to feel confident. ...more
Ash Borland blog
September 19, 2025•6 min read
How Can Mortgage Brokers Turn a Mortgage Offer Into a Memorable Client Experience?
Learn how mortgage brokers can turn a mortgage offer into a memorable client experience with video reviews, WhatsApp updates, and Google reviews. ...more
Ash Borland blog
September 18, 2025•7 min read
How Can Mortgage Brokers Build Instant Trust on a Discovery Call?
Learn how mortgage brokers can build trust instantly on discovery calls with proven frameworks to boost conversions and client confidence. ...more
Ash Borland blog
September 17, 2025•7 min read
How Can Mortgage Brokers Position Protection as Part of the Mortgage Journey?
Learn how mortgage brokers can position protection as essential, boost client trust, increase income, and build a sustainable business. ...more
Ash Borland blog
September 16, 2025•7 min read
How Can Mortgage Brokers Use Instagram Stories to Build Trust Quickly?
Discover how mortgage brokers can use Instagram Stories to build trust, nurture clients, and convert followers into long-term mortgage leads. ...more
Ash Borland blog
September 15, 2025•6 min read
How Long Should Mortgage Broker Videos Be to Attract Leads?
Discover the best video lengths for mortgage brokers to boost awareness, build trust, and generate leads with short, mid, and long-form content. ...more
Ash Borland blog
September 05, 2025•5 min read
Why Should Mortgage Brokers Take Blogging Seriously in 2025?
Discover why blogging in 2025 is essential for mortgage brokers to boost SEO, win AI search visibility, and generate leads on autopilot. ...more
Ash Borland blog
September 05, 2025•8 min read
What Content Should Mortgage Brokers Post Online to Attract Clients?
Discover what content mortgage brokers should post online to build authority, attract clients, and generate consistent mortgage leads ...more
Ash Borland blog
August 25, 2025•5 min read
Should Mortgage Brokers Outsource Their Marketing or Do It Themselves First?
Discover why mortgage brokers should master their own marketing before outsourcing to save money, build authority, and generate consistent leads. ...more
Ash Borland blog
August 21, 2025•6 min read
Mortgage Business Expert Secrets: How Can Mortgage Brokers Create a Scalable Brokerage?
Learn expert secrets to scale your mortgage brokerage with systems, automation, branding, and sales strategies for sustainable growth. ...more
Ash Borland blog
August 19, 2025•5 min read
How Can Mortgage Brokers Make Their Competition Irrelevant?
Learn how mortgage brokers can stand out by packaging services, niching, building a signature process, adding personality, and staying consistent. ...more
Ash Borland blog
August 19, 2025•6 min read
How Long Does It Take to Become a Mortgage Broker After CeMAP?
Discover how long it takes to become a mortgage broker after CeMAP, including CAS, job routes, earnings, and tips to speed up success. ...more
Ash Borland blog
August 16, 2025•7 min read
Will AI Replace Mortgage Advisors in the UK Mortgage Market?
AI is changing mortgages, but it won’t replace advisors. Discover how brokers can adapt with tech, empathy, and regulation on their side. ...more
Ash Borland blog
August 16, 2025•5 min read
Mortgage Marketing Coach Blueprint: How Can You Build Your Personal Brand as a Mortgage Broker?
Discover how a Mortgage Marketing Coach can help mortgage brokers build a personal brand that attracts quality leads and grows their business. ...more
Ash Borland blog
August 13, 2025•5 min read
Mortgage Sales Coach: What Are the 5 Proven Sales Scripts That Convert First-Time Buyers?
Mortgage Sales Coach reveals 5 proven scripts to help mortgage brokers convert more first-time buyers, boost protection sales, and close with confidence. ...more
Ash Borland blog
August 12, 2025•6 min read
CeMAP 2026 Changes: What Do Mortgage Brokers Need to Know?
CeMAP 2026 changes explained for mortgage brokers: new FSRE module, key dates, exam updates, and guidance on whether to qualify now or wait. ...more
Ash Borland blog
August 12, 2025•5 min read
Is Becoming a Mortgage Broker a Good Career Path in the UK?
Becoming a mortgage broker in the UK offers high earning potential, flexibility, and job satisfaction. Learn skills, challenges, and how to start. ...more
Ash Borland blog
August 12, 2025•6 min read
Should I join a large mortgage firm or start my own brokerage?
Should you join a large mortgage firm or start your own brokerage? Discover pros, cons, and tips to choose the best path for your broker career. ...more
Ash Borland blog
August 11, 2025•5 min read
Why Most Mortgage Content Doesn’t Convert Leads
Discover why your mortgage broker content isn’t generating leads and learn proven content marketing strategies to attract and convert clients. ...more
Ash Borland blog
August 11, 2025•6 min read
What Is a Mortgage Network and How Do Mortgage Brokers Choose the Right One?
A mortgage network lets UK brokers operate under FCA authorisation. Learn benefits, costs, and how to choose the best network for your business. ...more
Ash Borland blog
August 11, 2025•5 min read
How Much Can a New Mortgage Broker Expect to Earn in Their First Year in the UK?
Discover how much new mortgage brokers in the UK can earn in their first year, from employed roles to self-employed opportunities and tips to boost income. ...more
Ash Borland blog
August 11, 2025•6 min read